Fusing strategy, storytelling, creative direction and design, our collaborative partnership is focused on the relaunch of products, creating a rich portfolio of print and digital assets that tell modern skincare stories.

Elizabeth Arden

Reimagined the travel retail program for a signature product line by creating a multi-dimensional 360 campaign and artist collaboration with illustrator Lisk Feng to tell the story of iconic travel destinations across the Asia-Pacific region.

Origins

Invited to bring to life the inaugural fragrance and beauty collection by Dries Van Noten, we developed a 360 strategic positioning framework as the blueprint for a deeply modern and sensorial brand campaign. Provoked by the notion of ‘a new world without memory,’ we challenged ourselves to translate Dries Van Noten’s singular mindset into a bold new visual language and digital landscape.

Dries Van Noten

Collaborating with five vibrant artists in the creation of their brands, we conceived brand identities that spoke to the artists’ ethos, with work spanning naming, identity, packaging, digital and 3D design.

Great Bowery

Elevating their visual language, we created content, experiences, and flexible graphic systems that allow for expansion with ongoing designer collaborations.

#identity design #packaging design #campaign creative direction #pop up event design

Swarovski

Embarking on a new strategic framework for this iconic American winery, we uncovered fresh and emotional insights leading to a future-forward tagline, communications and 360 consumer touchpoints.